Text reading 'Hemline Theory' with a pie chart in place of the letter 'O' in 'Theory'.

Ideas that move the needle.

Our relationships go deeper than the typical client–agency dynamic. Everything starts with what’s at the core of your brand and a collaborative, can-do spirit. No guesswork, nothing trendy for a trend’s sake. Just ideas that move the needle.

Andrea Wiley, Cynthia Saatkamp and Kelley Morice standing together in front of a black curtain, smiling at the camera, dressed in stylish outfits.
Colorful 3D pie chart with multiple segments in various colors.

Hello.

We’re the women at the helm of Hemline Theory and a mighty team of thinkers, doers and creators. Guided by research, fueled by inspiration, hell-bent on results.

Your brand never looked this good.

Until you met Hemline.

A colorful graphic with overlapping sections labeled 'Branding', 'Advertising', and 'Public Relations', with images of people and a woman with a dog in the background.

Ideas that pay off.

A strategic creative agency, we build brands that thrive and marketing plans that deliver real return on investment.

Large outdoor billboard with a scenic image of houses by a lake under a blue sky with clouds. The billboard features green and white text promoting a community, with the phrase "Close to Home. Close to Work. Close to Perfect." and the website TiptonPerfect.com. Part of a woman smiling, wearing glasses and a dark jacket, is visible on the right side of the billboard.

Building brands, story by story.

Take a look at how we helped this client find clarity—and shaped ideas into meaningful results.

OUR CLIENTS

The logo of Alia Wealth Partners with the word 'ALIA' prominently displayed and 'Wealth Partners' written below.
Logo of Ballet Memphis in black text
Logo of the Bentonville M.O.V.E.S Coalition in black text on a white background.
Logo of City Thread with circular geometric design alongside the text 'City Thread'
Logo with the text 'folk's folly' and 'Est. 1977' on a black background.
Hilton logo with the text 'Hilton for the Stay' underneath
Logo of Memphis Distribution Services with a stylized 'M' in a circle.
Logo for River Arts Fest in black and gray.
Logo of St. Mary's Episcopal School with a cross at the top.
Silhouette of a person fishing at sunset over water, with the text 'Tipton County' beneath.
Iris Collective logo with stylized flower and text
A circular logo for Wiseacre Brewing Co. in Memphis, Tennessee, with the company name and a hand holding a beer bottle.

let’s work together