Hemline | Tailored Brand Strategies

Working with as many as a dozen stakeholder groups from major hospitals to national nursing organizations, Hemline helped build consensus and completed a comprehensive rename, rebrand and reposition of the country’s leading faith-based health organization. The discovery process included one-on-one interviews with more than 50 employees, board members, doctors, patients and funders, as well as email and focus group interviews.

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Scope of Work

Research & focus groups
Market positioning
Audience personas
Logo design
Tagline
Rebrand story
Website design
Collateral & event materials
Interior & exterior signage
Brand launch & public relations

Lots of things can be true at once. It’s how you manage them that makes the difference.

Whether you’re just starting out or decades down the road and a bit out-of-touch, we’re experts at helping you find your voice. Our deep experience in customer experience makes Hemline uniquely qualified for today’s rapid business and consumer environments.

Let’s see what happens.

Contact us today to schedule a no-commitment brand-exploratory conversation.

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Scope of Work

back to all projects

Lots of things can be true at once. It’s how you manage them that makes the difference.

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